So Long, Farewell

December 12, 2021

So Long, Farewell

It's been a wonderful, challenging, rewarding, and exhausting 6 years; now it's time for me to move on. 

When I started Blyss back in October of 2015, there was an astonishing absence of running clothes for women that were functional. I mean really, there was NOTHING that was longer, had pockets and made me feel good while wearing. Now there seems to be more available, which is a good thing, but also proves challenging when you are small and trying to compete against large companies from Asia or producing there. I still believe Blyss could be wildly successful and big with the right funding and leadership, but at this point in my life I'm not comfortable with taking that financial risk nor am I excited about leading a big company. I truly like knowing each of my customers and had hoped to be able to remain small and successful. 

One of the biggest let downs is not being able to travel and see you all one last time due to the pandemic. Meeting you and hearing from you was the best part of this job. This was not a marketing ploy. I'm not a very good sales person (and even worse marketer), but I really do love to meet new people and learn about you and your story. This company started based on my story (and God was I told by mentors/advisors to recite that ad nauseam!) but it was ultimately each one of your stories that was the heart of Blyss.

I'll be continuing to serve on the board of directors for The Outdoor Gear Builders of WNC - supporting all the wonderful small companies in the outdoor industry here in Western North Carolina. Beyond that I'm going to run a lot on the trails and enjoy spending time with the people near and dear to me.

One last thing - I urge you to be conscious of where you spend your money. Support local and small when you can.

Find your Blyss,
Alyson



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